In this edit titled Convergence, Travis Rice and Dan Adams meet up at Baldface lodge to shoot a commercial for Polaris snowmobiles which includes backountry snowmobiling and snowboarding. The piece is done in classic Brainfarm style, with mind blowing cinematography, editing and action. It comes off a bit like an infomercial because there’s no doubt you’re being marketed to, but still, it’s cool to see these two cultures mix it up. Big ups to long time Biglines supporter Cheetah Factory Racing for being the board rack of choice in the vid.
Check out the behind the scenes video. It’s just as good as the real piece.